2014 Telly’s = 3 WINS!

June 25, 2014By Dan PortnoyAdvertising, Blog, Case Studies, Featured, Fundraising, New Media, Non Profits, Non-profit Narrative, Press, Social Media, Story, Story Road

I just received word that we received 3 Telly’s for a couple of projects and I’m super thrilled to tell you about them. United Way of Los Angeles The Workplace Hero Campaign – Internet/Online Commercial – Campaign – Not-for-Profit   In what was easily one of the most fun projects to create, The Workplace Hero … Read More

What part of Relationship Management is this?

April 15, 2014By Dan PortnoyBlog, Consulting, Non Profits, Non-profit Narrative, Story, Tell Your Story

I’ve never understood certain tactics from agencies. They boast and brag about building a brand and continuing customer relationships but it feels like snake oil tactics. Why would you associate your brand with friendly extortion and a negative experience? You can tell a better story than this but it takes a little bit of forethought and … Read More